Sunday, July 31, 2005

Here's sad news!

Nanny Knows Best informs us that the UK has banned beer goggles!
Nanny is really worried about the media's obsession with beauty and good looks.

She agonises that ordinary looking mortals, such as you and I, are not given a fair "crack" in this media obsessed age.

Therefore Nanny has decided to intervene in that most image obsessed industry, the drinks industry.
...
Lambrini is the first drinks company to come under attack from Nanny. Watchdogs rejected its latest campaign, because it depicted women flirting with a man who was deemed too attractive.

The poster featured three women "hooking" a slim, young man in a parody of a fairground game scene. Harmless fun to lead its summer campaign, Lambrini argued.

CAP said:

"We would advise that the man in the picture should be unattractive, overweight, middle-aged, balding etc...

We consider that the advert is in danger of implying that the drink may bring sexual/social success, because the man in question looks quite attractive and desirable to the girls. If the man was clearly unattractive, we think that this implication would be removed."
What a bunch of prats!
BBC story here. The thing that puzzles me is why it's just the guy in the ad who has to be changed. What about the women? Besides, Rosie O'Donnell could use a gig.