Bill Carter in the NY Times reports on Strong Ratings for 'Mr. Personality':
Just when viewers who hate reality television shows were praying that the list of flops since January might kill the genre and make it safe to remove their hands from their eyes, Monica Lewinsky and 20 young guys in masks turned up on the Fox network Monday night, and, in the jargon of the business, popped a number.Er, popped a number?
"Mr. Personality" brought in more than 12 million viewers, which placed it in the front ranks of Fox's lineup of shows. More important for Fox, it proved an especially strong draw with younger adult viewers, the group preferred by many advertisers.Much blather about "reality" shows and then:
Then there's the Monica factor. "I think some people probably wanted to see what Monica was up to," said Mark Stewart, the executive vice president and director for strategy and channel planning at the big media agency Universal McCann...Dang, I guess I missed it. But all this reminds me of an email I got recently:
Due to the popularity of the Survivor shows, Idaho is planning to do its own show, entitled "Survivor - Idaho Style."Hmmm, doesn't sound very PC. They'll probably have to change the setup to contestants driving around San Francisco in an SUV with a "Nuke the Whales" bumpersticker.
The contestants will start in Bonners Ferry, travel to Sandpoint, Coeur d'Alene, Worley, over to Orofino, Lewiston, Winchester and Grangeville, down to Cascade, Boise and Glenn's Ferry. They will then proceed to Hailey and Pocatello, then on to Driggs, over to Rexburg, Soda Springs and Blackfoot. From there, they will proceed to Dubois, Salmon and finally back to Bonners Ferry.
Each will be driving a pink Volvo with a bumper sticker that reads "I'm gay, I'm a vegetarian, I voted for Al Gore, George Strait sucks, Hillary in 2004, Protect the Wolves, and I'm here to confiscate your guns."
The first one to make it back to Bonners Ferry alive wins!!!!