New Obamacare Enrollment Campaign Unveiled By Kathleen Sebelius
..the Department of Health and Human Services will debut a video
contest -- complete with cash prizes -- designed to persuade younger
consumers to get insurance.
The administration will partner with Young Invincibles, a non-profit
youth issues organization, to run the contest, with the goal of reaching
those younger Americans who are skeptical of the need for health
coverage.
Participants will be encouraged to submit three different types of
videos advertising the benefits of the exchanges: a song, an animated
short, or a video designed to convince viewers that they aren't
invincible. Using funds from the Affordable Care Act's education and
outreach budget, HHS will award $3,000 each to the creators of the three
most popular and persuasive videos, while second and third place
winners will get $2,500 each.
I bet Lois Lerner didn't have any problem with Young Invincibles' tax exemption and the taxpayers have so much money that they don't know what to to do with it.
The agency's PR budget for the health care law is $75 million (though
the $30,000 being spent by the video project comes from a different pool
of funds).
Life in Washington DC would be incredibly dull for the bureaucrats without all those pools of funds.
Anyhow, on to the
contest Website where you can get more details and check out the prizes. And by golly, some folks are already showing off their entries on YouTube.
Look like winners to me! And look, the rules even state there will be public voting:
Videos can be submitted during the five-week period starting on Monday,
August 19th. A public voting period will follow to help determine the
Finalists in each category, and a final round of voting and judging will
determine who takes home the Grand Prize.
UhOh! Notice all the weasel words there? I guess we don't have to worry about a honest vote count, but you never have to when Democrats are involved.